Brand New: Opinions on Corporate and Brand Identity Work

lucianl

lucianl
105 Favs

This very interesting blog looks at brand evolution as a way of shaping corporate identity. Every tiny logo change is deliberate.

Reviewed by Heggs Nov 29 2006, 10:52pm ( 18 reviews ) • underconsideration.com

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Rated by ZenChaoist on Jul 25, 6:56pm

Armin's blog keeps tabs on the pulse of branding. Insightful and interesting discussions often follow his posts.
Reviewed by souravamant on Mar 28 2009, 9:20am

useful blog..
Rated by nugat on Jan 02 2009, 2:21am

A great blog about Designer Hell.
Rated by guessishould on Sep 15 2008, 7:39pm

A great blog on logo redesigns and what they mean to the brand. Great fun to look at, even if you don't read the posts all the way through :)
Rated by stephn41kd on Apr 06 2008, 1:27pm

good blog on brands marketing, logos. recommended to read, too (not only roll-through).
Rated by elmanco on Mar 27 2008, 10:18am

A blog totally dedicated to comparison of famous logo re-designs.
Rated by kokasexton on Mar 18 2008, 9:02am

All about branding.
Rated by toddiot on Jan 11 2008, 8:25pm

I LOVE this site, I'm annoyed I didn't find out about it earlier.
Rated by angryzenmaster on Dec 06 2007, 7:29am

A critical look at corporate branding. They point out common pitfalls in re-branding and give praise where it's due. Great resource for all graphic designers working in branding and identity.
Rated by blackysky on Nov 29 2007, 6:14pm

the graphic design profession

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