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From the page:PUMAPUMA 8-Speed Urban Mobility Bike. The bike is part of Urban Mobility, a premium accessories collection created with the needs of a city dweller in mind. Possessing the quintessential PUMA characteristics of fun and functionality, the new model has an 8-speed internal Shimano... more
Reviewed by Jaykay586 Aug 12 2007, 06:45am ( 1 review ) • slamxhype.com
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Rated by Jaykay586 on Aug 12 2007, 6:45am
From the page:PUMAPUMA 8-Speed Urban Mobility Bike. The bike is part of Urban Mobility, a premium accessories collection created with the needs of a city dweller in mind. Possessing the quintessential PUMA characteristics of fun and functionality, the new model has an 8-speed internal Shimano hub, integrated wire lock system, twin disc brakes and semi-fold design. Design by Biomega:Biomega was established in 1998 by Jens Martin Skibsted. Biomega was the first company to turn the bicycle into a lush piece of industrial design by focusing on design driven branding and urban mobility Biomega redefined the values within the industry. Having used the best industrial designers and unmasked industry values such as `minimum weight & maximum gears' as meaning fragile and complex Biomega created a virgin segment in a century old business with repercussion far beyond its niche. When Biomega spearheaded super-plastic forming, shaft transmissions, night glow frames & dynamic high stress load bonding within the bike industry it brought itself at the forefront of the innovation economy.
