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ladieswholaunch rated 10 months ago- Ladies Who Launch SF Incubator Jennifer Lynne, founder and designer of Porcelynne Designer Collective www.porcelynne.com, opened her boutique in 2006. She recently converted it into a co-op to help with the expenses -- and allow her to keep the shop open (she had given up her apartment and was slee...
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2 Reviews
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 FashionMista rated 10 months ago- This was a fantastic article about how a boutique owner who was losing money on her shop (and sleeping in the back), re-invented herself.
 ladieswholaunch rated 10 months ago- Ladies Who Launch SF Incubator Jennifer Lynne, founder and designer of Porcelynne Designer Collective www.porcelynne.com, opened her boutique in 2006. She recently converted it into a co-op to help with the expenses -- and allow her to keep the shop open (she had given up her apartment and was sleeping in the boutique). The article is a tell-all on how she turned a money pit into a profit in just a few short months by instituting a co-op business model, which is not often seen in the fashion industry.
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