|
 Sneakeasy rated 7 months ago - FROM THE ARTICLE:
"Wal-Mart's Arab-American emporium provides a preview of the retail giant's latest strategy to boost business as it reaches the saturation point in its American expansion. Over the past two years, Wal-Mart has tested its "store of the community": it has ...
|
|
2 Reviews
-
-
 MrsA rated 7 months ago- So will a large Saudi, Iranian or Iraqi merchant in the Muslim/Arab world make certain that English speakers have their cultural whims catered to in English?
- Sneakeasy rated 7 months ago
- FROM THE ARTICLE:
"Wal-Mart's Arab-American emporium provides a preview of the retail giant's latest strategy to boost business as it reaches the saturation point in its American expansion. Over the past two years, Wal-Mart has tested its "store of the community": it has stocked stores in Chicago and Atlanta with products aimed at African-Americans and set up a hitching post at an Ohio store near a large Amish community. The Dearborn store, though, is the most extreme example of the concept. Wal-Mart offers its standard fare, plus 550 items targeted at Middle Eastern shoppers."
The love of good food is universal, and everyone has therir favorite ethnic foods, and recipes, from other cultures, so catering to niche markets by grocers is to be expected, and makes good business sense.
|
