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  • Are You Asking These 11 Stimulating Interview Questions to Capture Your Company's Honest-to-Goodness Video&Story? -  Bringing Brands to Life! - Corporate Video Tips to Help You Capture Your Companys Story

    Even if making vieos, corporate or otherwise, is not your thing, you'll still enjoy Director Tom's blog. He knows how to make conversations happen. Here's another of his great posts, about helping people tell their story: "In capturing a story for a company through... more

    Reviewed by moritherapy Jun 15 2008, 09:04pm ( 1 review ) directortom.com

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  • Rated by moritherapy on Jun 15 2008, 9:04pm

    Even if making vieos, corporate or otherwise, is not your thing, you'll still enjoy Director Tom's blog. He knows how to make conversations happen. Here's another of his great posts, about helping people tell their story: "In capturing a story for a company through personal interviews, simply ask questions that are, well, personal. It's that simple. How do you get around these common traps? Easy. By asking questions that frame a business through a person. Over 24 years of interviewing hundreds of people, I've developed a cache of questions I keep on hand at all times. These are my favorite questions. These are the ones I use over and over in almost every interview, regardless of the story. You can use them, too. Just tweak them as needed. I love them because they work. Every time."