Website review: A List Apart: Articles: Findability...
eyevariety discovered this in Internet
•3 reviews since Mar 25, 2008
internet, information-architecture, search
•alistapart.com/articles/findabilityorphan
People who like this website
- traderbillonline
Hawthorne
- steadster
San Diego
- jasonmurphy
Las Vegas
- jasonw22
Boulder Creek
- chillami
Eagle Mountain
- miletwo
Gresham
- Syzlak
Portland
- aphotic
Tacoma
- badgerxl
Somerset
- domedia
Petoskey
StumbleUpon is the best way to discover great web sites, videos, photos, blogs and more - based on your interests.
Everything is submitted and rated by the community. Discover, share and review the best of the web!
Reviews of this website
onreact-com rated 3 months ago- "Once upon a time in a web design agency, there lived a sad little boy named Findability. He was a very good boy with a big heart for helping people..."
- NLC-Molly rated 4 months ago
- Information Architects Much of what an information architect does already addresses the second goal of findability: to help people find the content they seek within a website. IAs do their darned best to understand the target audience's behaviors so they can devise systems that will best facilitate content retrieval. Why not go a step further and help users find the content they seek on the site before they arrive? Using tools like Google's Adwords keyword research tool or WordTracker, IAs can discern which terms should be integrated into the site's content to help users find the site through search. Sites that use tagging systems like Magnolia, Flickr, and Digg also provide insight into search behaviors, as each user defined tag illuminates the way in which users label content for retrieval. Simply search for a term you think people might use to find your site, then check out the tags that are associated with the items returned. It's like peering inside your users' heads! Because information architects have a more intimate knowledge of the content they're organizing than a third-party SEO company, they can assemble a master list of keywords and phrases to help users find the site. The copywriter can then integrate the keywords and phrases into new or existing content. The keyword master list should also be shared with developers, so they can mark up the content with semantically meaningful tags, to communicate the importance of these terms to search engines. Information architects can also plan to include tools to promote findability, such as site-wide search systems, tag clouds, "tell a friend" messaging systems, and links to share content on social networking sites.
- jasonw22 rated 4 months ago
- Findability is to SEO as web standards are to table based layout.
