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  • You Are Not My Friend

    So I'm not sure where we've developed this conceit that people want to hear from brands. Because they truly don't. At least not in settings where the primary objective is to talk to and interact with their actual friends. (And your brand, again, is not their friend.)

    Reviewed by REBlogGirl Jan 22 2009, 06:25am ( 3 reviews ) adweek.com

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  • Rated by naikmichel on Aug 20, 11:04am

    Thanks
  • Rated by bpcombs on Feb 21 2009, 12:46pm

    Any ad agency that says their not about selling in this climate is likely to lose some clients.
  • Rated by REBlogGirl on Jan 22 2009, 6:25am

    So I'm not sure where we've developed this conceit that people want to hear from brands. Because they truly don't. At least not in settings where the primary objective is to talk to and interact with their actual friends. (And your brand, again, is not their friend.)