http://philabustr.com/2009/03/14/social-media-marketing-where-is-matt/

From the page: "The fact that something so simple, so easily created, could spark such a response from people everywhere should give all of you non-believing marketing managers out there a glimmer of hope."

Reviewed by charistsevis Mar 14 2009, 10:42am ( 8 reviews ) • philabustr.com

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Rated by Psychnerd on Mar 16 2009, 7:15am

This is fantastic. I like the pics from Madagascar the best!
Rated by QuentinsOnTheWay on Mar 15 2009, 12:32am

very well-written and informative article
Rated by Bennyinny on Mar 14 2009, 6:13pm

I first wrote about the "Where the Hell is Matt" phenomenon six months ago after seeing it at Podcamp Philly. I was impressed with it then, and I am more impressed with it now. Both as a feel good experience and a brilliant viral marketing campaign.
Rated by henis on Mar 14 2009, 6:10pm

Cool video.
Rated by antranik on Mar 14 2009, 1:26pm

Where in the hell is Matt, and social media.
Rated by baoma on Mar 14 2009, 12:49pm

great post
Rated by spinchacha on Mar 14 2009, 11:27am

Great post and video. Makes you think about the power of the internet!
Rated by charistsevis on Mar 14 2009, 10:42am

From the page: "The fact that something so simple, so easily created, could spark such a response from people everywhere should give all of you non-believing marketing managers out there a glimmer of hope."

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