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  • The Proper Way To Do Affiliate Marketing | John Chow dot Com

    From the page: "Many bloggers shy away from affiliate marketing because it puts all the risk on them and zero risk on the advertisers. Affiliate marketing is done on a Cost Per Action (CPA) basis, meaning the customers have to take some kind of action. This action could be as simple as... more

    Reviewed by sheaman42 Feb 05 2007, 07:59pm ( 1 review ) johnchow.com

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  • Rated by sheaman42 on Feb 05 2007, 7:59pm

    From the page: "Many bloggers shy away from affiliate marketing because it puts all the risk on them and zero risk on the advertisers. Affiliate marketing is done on a Cost Per Action (CPA) basis, meaning the customers have to take some kind of action. This action could be as simple as signing up for a newsletter to actually buying a product. No action, no money. If the affiliate marketing doesn%u2019t work, the advertiser is out nothing but the blogger loses a lot because the ad space he set aside for the affiliate program could have gone to money making CPC or CPM advertising. "