Dont Mistake PR And Creatively Earned Editorial For...
Rated • 2 reviews • marketing, seo, linkbait • thefuturebuzz.com
Due to a recent report from Forrester research, there appears to be a gray area emerging between linkbait ideas which generate true editorial buzz and links, a white-hat marketing/PR tactic, and "sponsored conversations," also a potential white-hat tactic but with different rules and a cash-per-post model.

