http://onstartups.com/home/tabid/3339/bid/3754/What-Is-Th...
Rated • 2 reviews • business, onstartups • onstartups.com
Summary: Don't develop your product in a vacuum. If you can, be your own customer. But remember that conversations with yourself can only go so far because you know too much and it's unwise to try and pretend that you don't.