Newsweek, fighting for survival, drifts toward...
Rated • 1 review • business, magazines, journalism, news, newsweek • dailyfinance.com
Last week, the magazine laid off a dozen employees in its third round of staff downsizing in less than two years. But Newsweek is shrinking in other ways as well: Ad pages are down 29% year-over-year, while the circulation guarantee is slated to be reduced to 1.5 million in January, down more than 50% from its pre-2008 level.
The New York Times (NYT) sees "glimmers of progress" in all this, noting that the Washington Post Co.'s magazine division -- meaning Newsweek, more or less -- has managed to substantially slow the rate at which it's bleeding (although that's a far cry from becoming "slightly more profitable," as the Times's media blog erroneously puts it).
The New York Times (NYT) sees "glimmers of progress" in all this, noting that the Washington Post Co.'s magazine division -- meaning Newsweek, more or less -- has managed to substantially slow the rate at which it's bleeding (although that's a far cry from becoming "slightly more profitable," as the Times's media blog erroneously puts it).
