online-ethics/google

The event will feature presentations from various in-house product experts, as well as from the first three Google Analytics Authorized Consultants in India. This is a great opportunity to interact and exchange knowledge and learning with other masters of Google Analytics.

Google Reader's homepage has been updated and it features a small feed reader with three categories: "news", "sports" and "popular".

just clear out some myths that are present in your mind on traffic drop and site architecture

You can graph by one metric, compare one metric to another (e.g. visitors versus average time on site), or compare a metric to your site average. Once you graph your selected metrics, you can roll your mouse over the graph to see the actual values of the two metrics you're comparing.

Bounce rate is insightful because from the perspective of a website visitor, it measures this phenomenon: "I came; I puked; I left." (OK, technically it also means the number of sessions with just one pageview.) While metrics like visitors show the number of people who came to your site, bounce rate will tell you how many of those people were unimpressed and left your site without taking any action (not even dignifying the site with a single click!).

Bounce rate has these attributes:
1) It is really hard to misunderstand. It measures the number of people who landed on your site and refused to give you even one single click!
2) It is available in most web analytics tools, including our own Google Analytics.
3) It is quick and easy to use. Bounce rate will help you understand where and how to make changes on your website in under an hour.

Use AdWords to advertise on Google.com and across our network of search partners (including AOL and Ask.com); your ad may appear on the search results page when users search using one of your chosen keywords. You only pay when someone clicks on your ad, and you can adjust your creative, your keywords and your bids on the fly based on precise results.

a beautiful case study... they know how to teach ppl.

a mus for all the webmasters!!!

nice case study to go through!!!