http://surfacedepth.blogspot.com/2008/10/effort-is-myth.html
Rated • 1 review • management, luck, success, hard work, effort • blogspot.com
From the page: "Seth Godin, whom I immensely admire and respect for everything that he does and all his contributions to humanity just posted a piece on his blog called Is effort a myth? It's very well-meaning and intelligently written, like everything Seth writes. With all due respect, however, I call BULLSHIT on this one. It's dead wrong. Effort IS a myth. "