jbet777/sustainability

From the page: "Adam Werbach became the Sierra Club's youngest president in 1996, at 23. Yet by 2004, he argued in a widely discussed speech that environmentalism had hit a wall because it focused on green issues rather than a larger goal: sustainability. His willingness to help Wal-Mart's efforts to achieve it made him still more controversial among environmentalists. Werbach is now CEO of Saatchi & Saatchi S, a consultancy arm of the global advertising firm dedicated to sustainability solutions. This article is adapted from his new book, Strategy for Sustainability: A Business Manifesto. In an accompanying video interview, he explains the ideas that inspired it."

From the page: "If you live in New York City, you may soon have the chance to check out the Waterpod, an incredible self-reliant eco-habitat, exhibition, and living space designed to showcase sustainable grassroots technology. The Waterpod just launched this Saturday, and it will now dock for public viewing at various locations in Manhattan's five boroughs. We had the chance to conduct an exclusive interview with Lonny Grafman, the project's sustainability advisor, about this floating model of self-sufficiency."

Can civilization ever be sustainable??

Sweden's Sweeping Green Roofed Hillside City
by Mike Chino



From the page: "...the development rises up from the earth in a series of gently flowing hills, forming a lovely terrain laced with pathways and plenty of perfect spots for picnics. These green roofs provide excellent insulation to the buildings beneath while absorbing rain that can be purified and reused as household water. The project also includes plans for the local cultivation of fruits and vegetables, and after development the site will feature a much greater biomass than before.

Kjellgren Kaminsky Architects state: "With a unique identity of sustainable densification the new town block Heden creates a vision of a garden block that connects green space, healthy lifestyle and pleasant surroundings to a modern living atmosphere."

From the page: ""Peak Moment" is a weekly half-hour TV series featuring conversations about local food, renewable energy, transportation alternatives, preparedness, economics and other areas of concern as we move into a period of climate change and declining fossil fuels."

YouTube: An Experiment in Back Yard Sustainability

Masdar Initiative - Worlds First 100% Carbon Free Community

See the Masdar Initiative website.