 Share This- Do Numbers Create Relationships? | Socialutions
 Jun 19, 2008 3:47am  (1 review) alternative-news, advertising, ai, blog, anti-social http://linktosocialutions.com/?p=89- Do Numbers Create Relationships?
So What is your number should be How are your relationships. Like Waldo you wouldn't find where your relationships are unless you can train your eyes and mind to see that what is behind every number is people. By the way, the people are everywhere and they have been empowered to create united relations about everything and anything.
Is it a numbers game or relationships? In could be both but Socialutions requires an emphasis on relationships first.
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- What Are The 5 Social Business Factors? | socialutions
- Jun 18, 2008 4:29am (1 review) business, advertising, blogging, blogs, blog http://linktosocialutions.com/?p=86
- The five factors must become the cultural mission and the overriding organizational principles. Learning what they mean and how they become self evident to the people is the mission of leadership and the responsibility of management.
If you don't believe it, buy it or embrace it you will be replaced by it. The answers are Socialutions that create powerful changes.
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- Socialutions Broadcast 1
- Jun 4, 2008 5:30am (1 review) alternative-news, advertising, ai, blog, anti-social http://goyodeo.com/channel?c=9D6AF7XQQL
- Socialutions Broadcast is a news and commentary program covering trends, events and thought leaders creating the virtual future.Todays broadcast is a conversations with guest commentary examining Comcast acquisition of Plaxo.
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- Does Business Need Innovation? | socialutions
- Jun 2, 2008 5:05am (1 review) blogs, advertising, blogging, blog, articles http://linktosocialutions.com/?p=60
- The relationship driven economy brings new challenges for business. Markets are becoming transparent and the customer is becoming more vocal. These emerging dynamics are forcing traditional business to adapt and learn Socialutions that satisfy all stakeholders. For some businesses the learning curve is fast while others aren't even remotely aware that the world has and will continue to change.
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- Are Ads The Only Advertisement? | socialutions
- May 30, 2008 4:52am (1 review) ai, advertising, blogging, blog, anti-social http://linktosocialutions.com/?p=53
- Brands spend millions of dollars each year advertising using old methods. When people do respond they often are disappointed with the relational experience they have with the brands product, people or processes. These negative experiences are now viral communications by and from the very people that the brands ads targeted. The ads may get people attention but a bad experience turns the attention into a complaint that goes viral at the click of a mouse from one to one to millions. The complaint then is "registered" with the worlds largest copy machine, the web, for others to reference forever.
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- Has The Game of PR Changed? | socialutions
- May 26, 2008 4:02am (1 review) ai, advertising, blog, articles, anti-social http://linktosocialutions.com/?p=47
- Changing behavior for businesses or individuals can be difficult. Change comes from learning. True friends learn from each other and grow. Fake friends just believe each others bull. Markets are now conversations amongst true friends.
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- How Long Can They Pretend? | socialutions
- May 22, 2008 3:19am (2 reviews) alternative-news, advertising, ai, articles, anti-social http://linktosocialutions.com/?p=41
- Unless leadership of an organization starts from the inside out then any social initiative is likely to be labeled as fake, insincere and not a real Socialution. Pretending to be something your not is in fact anti social and people can see, hear and smell it a mile away.
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- Is Trust The Biggest Factor? | The Relationship Economy......
- May 19, 2008 4:04am (1 review) ai, advertising, blogging, blog, articles http://www.relationship-economy.com/?p=1...
- The biggest challenge for Comcast lies in the relationship it has with the markets, the users and their related experiences. While their apparent strategy seems very sound the ultimate judge is and will continue to be from the end users.
- May 17, 2008 5:53am
- When you do a search for "Social Media Consultants" on Google it produces close to six million page references. It is ironic that on the front page none of the big name consulting firms show up rather they are buried within the six million references.
Given that main stream media and brands are moving quickly to the social web many have and will continue to stumble through their initiatives and many will make critical and costly mistakes.
Subsequently the market for consulting practices that have a deep understanding and experience in providing Socialutions to businesses is likely to flourish in the not to distant future.
Who Will Firms Seek Advice From?
As major corporations begin to buy up network operators, social media agencies and a host of primary application developers they will likely seek the advice of those they acquire for the purposes of integrating that which was acquired into their primary propositions. The premise is the firms being acquired have the experience with "social technologies and user dynamics" so they know more than we do and thus lets follow their advice. An assumption that could prove to be costly and strategically flawed.
Then there is the scenario where a major brand wants to start their own "Socialutions" initiative without the cost of acquiring either a platform operator or a social media agency or application provider. So they seek guidance from both within their organization and outside their organization. But who will they turn to? How will they determine whether those they turn to have both the experience and understanding required to successfully guide them to success? Given that the entire "social space" is relatively new how does a firm determine whether a outside resource is qualified to effectively help them achieve their objectives?
Both of these scenarios illustrate the emerging challenges for executives contemplating their organizational strategies aimed at capitalizing on the shifts created by advanced social computing trends. The challenges are critical for public firms who are constantly under the scrutiny of the analyst, the shareholders and the markets. Leadership of any organization is expected to make sound decisions and effective use of capital to create improved returns. What makes these decisions even more intense is the very transparency of the web and how word of mouth spreads at the click of a mouse from one to one to millions. The end user of any "social proposition" is only six degrees away from the entire population of the planet and their opinions spread in web time which is faster than fast.
Who Has The Knowledge Required for Success?
Finding consultants who have knowledge about Socialutions can be easy but finding the right knowledge can be extremely difficult. The difference is significant because in a space that is dynamic and changing daily getting the wrong advice and doing the wrong things can cost more than the money a firms spends chasing the opportunities. The technology, practice and solutions that exist today are not tomorrows benchmarks. Tomorrows solutions lie within the systemic ebb and flow of social interacting processes that create user satisfaction and community praise.
Find someone or a firm that understands the last statement and you found the knowledge required to survive. Find someone or some firm that can transfer that knowledge into your culture, your systems, your strategies and enable you to produce results that exceed expectations and you've found someone who can insure your success longterm.
A good consultant helps you change the game by transferring the knowledge required to play the game successfully. If a consultant accomplishes these objectives then they leave but they can become friends for life. More, much more on this to come...
What say you
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- Should Your Company Play Catchball? | The Relationship Economy......
- May 16, 2008 6:51am (1 review) ai, advertising, blogging, blog, articles http://www.relationship-economy.com/?p=9...
- Now think of the social web has nothing more than a huge medium that enables the "catchball" process with entire markets, customers, suppliers and employees. If Comcast, or any other brand, were to take advantage of the medium they would learn more from the opinion leaders and their markets in a few hours and would avoid being caught in the negative spin
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