Ad measurement company Nudge evaluated Netflix's recent high-profile ads that ran on the NY Times and Wired. Read on to see which one performed better.
How to Increase Your Google Plus Engagement by 300% an infographic. Whether you think Google Plus is a successful or a failed attempt at competing Facebook
As the social web evolves rapidly we need metrics around social media influence. Some influencers are as powerful in their pulling power as media outlets. Who are they and how can we measure their influence?
Image Source: mkhmarketing/Flickr In case you overlooked it, Pinterest has accumulated some 500,000 business pages and over 70 million users. And, the site
As Facebook celebrates its 10th birthday, CEO Mark Zuckerberg told NBC's "Today" the service is not just for teenagers.
In scientific research on what makes articles go viral, amusing stories were shared more frequently than less amusing ones.
Downloads for StumbleUpon
Hi, I am Steffen Bieser, 58, Berlin/Accra
Social media strategy is the foundation of your company's success - it's the why and what part of your social media activity. If you don't have a strategy in place, it's more than likely that you will only accomplish mediocre results. Do you want tha...
Facebook is a mirror and Twitter is a megaphone, according to a new study exploring how social media reflect and amplify the culture's growing levels of narcissism.
A new YouTube video called "Facebook the Musical" hilariously -- and, yes, musically -- pays tribute to our addiction to the world's biggest social network.