Posted on Feb 5, 2013
Swedish toy catalog goes gender-neutral [11 pictures]
Top Toy Group, a part of the Toys "R" Us brand in Sweden, recently released...
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on Nov 30, 2012
Stumblers Who Commented On This Page
Mulheroncl
Cassie
It's good to see variation in colors/choices of toys as well as depiction of those playing with them.
Posted on Dec 19, 2012
soopasal
soopasal
I think this is pioneering and long over due.
Posted on Dec 11, 2012
apumphrey
apumphrey
I like it, it shows that boys can and will play with girl toys, and girls can and will play with boy toys!
Posted on Dec 8, 2012
thadollilama
erik
this is so impressive the world is finally moving forward
Posted on Dec 6, 2012
kmontg02
kmontg02
these kids look really happy. i was really happy too when i got to play with nerf guns and helicopters as a child :)
Posted on Dec 4, 2012
AlexRuizRodrigue
Alex
Interesting to see marketing go in this direction.
Posted on Dec 3, 2012
crawforb20
Bailey
I love that Sweden is so progressive!
Posted on Dec 3, 2012
ajenemie
ajenemie
Old news. But still good news.
Posted on Dec 3, 2012
KingOfSporkdom
KingOfSporkdom
Top. Score.
Posted on Dec 2, 2012
hazydaze21
hazydaze21
Love it!! Sends a good message to kids, and paints a picture more of how things are, boys playing with puppy dog toys and girls playing with nerf guns, than how they "should" be according to some.